Main areas of collaboration
We conducted a thorough technical audit and pinpointed the main contributors to the traffic decline: the website's heavy reliance on JavaScript and client-side rendering, its multilingual setup, and poor technical SEO fundamentals, such as over 13,000 404 URLs.
Within the constraints of the existing infrastructure, we resolved these technical issues.
The site's performance improved significantly following improvements to Core Web Vitals and other on-page optimizations
Visibility for the key term "WordPress hosting" climbed from 7th to 3rd in search rankings, yielding a 78% traffic increase over the past six months.
In parallel, we are aiding in the website's redesign, collaborating closely with the development team to ensure the new site is user-friendly and optimized for search engines to maximize its organic potential.
We significantly boosted our North Star metric (signups), achieving 877 conversions in the last six months alone—a 66% increase from the prior period.