Glossary
Hier findest du alle wichtigen Insights, KPIs, Abkürzungen und Erklärungen, die du für deinen Erfolg in der B2B SaaS Branche brauchst. Egal ob du nach den heißesten Trends, bewährten Strategien oder klaren Definitionen suchst – unser Glossar versorgt dich mit dem Wissen, um im dynamischen Marketing-Game immer einen Schritt voraus zu sein. Stürz dich rein und bring dein Marketing auf das nächste Level!
60+ B2B Software Companies vertrauen uns ihr Marketingbudget an
![Circula](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c389791f9aef5fe5f88f53_circular.png)
Circula
6€ in pipeline for every 1€ in spend
Workmotion
Changing the strategy from lead gen to revenue marketing
![Haiilo](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c389e55d36e11cebdfd998_Haiilo.png)
Haiilo
18% YoY growth of opportunities in DACH
Maze
Drove over $1.5 Mio. in pipeline via paid media in 6 months
Taxfix
133 B2B customers in 2023
![Workist](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c38a34022090ac273c8cab_workist.png)
Workist
Scaling inbound to become the #1 pipeline source
![Urban Sports Club](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/66bf1b8f395d4e475e0b0f9d_USC.png)
Urban Sports Club
Bridging the gap between brand and demand
![Instaffo](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c38d44f68d0210530f80dc_instaffo.png)
Instaffo
Bringing demand generation to the next level
![Humanoo](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c38a9386515713618424b6_Humannoo.png)
Humanoo
Revenue marketing strategy & implementation from scratch
Yokoy
Implementing a holistic demand generation strategy
![Playplay](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c38ac46b50cd47e13f7a1c_PlaPlay.png)
Playplay
10X more pipeline in DACH
![Sastrify](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c38ae50e922658fbfe79b6_sastrify.png)
Sastrify
All-time high in inbound website requests after 6 months
![Storyblok](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/65c38af9ad15eb595fa4ec01_storyblok.png)
Storyblok
Helped scaling from 36 to over 250 employees
![New Work SE](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/66c4b8d27703357d63e260e4_new%20work%20white%20bigger%20(compressed).avif)
New Work SE
Planning and creating Organic Social content for onlyfy by XING
Luzmo
Introducing Demand Creation framework
![Doinstruct](https://cdn.prod.website-files.com/65c38807b191bda9e4dec853/66bf5df08ac4541ea00205f1_doinstruct%20logo%20(compressed).png)
Doinstruct
Introducing inbound lead generation from scratch